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Thursday, November 12, 2026
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Fi Ultra GPS dog tracker drops to $209.30 through Friday

Shoppers can use code SCARY to cut the price by 30 percent, a deal that matches the device's original launch cost.

By Leila Reynolds ·

Illustration for: Fi Ultra GPS dog tracker drops to $209.30 through Friday
Illustration generated for this article, not a news photograph.

Fi is reducing the price of its satellite-connected pet trackers by 30 percent through October 25. Customers who enter the code SCARY at checkout pay $209.30 for the Fi Ultra GPS, a figure that aligns with the product's initial launch price.

The discount applies to multiple models in Fi's lineup. The Fi Ultra features an IP68 rating, making it waterproof in saltwater. Battery life lasts up to five days based on the animal's activity level. The device attaches to a collar or harness and uses a combination of LTE, GPS, and Starlink satellite signals to locate pets in areas without cellular service. It can also emit sounds and vibrations to alert the animal. Fi identifies this as the first tracker to integrate T-Satellite, Starlink, GPS, and LTE.

The Verge reviewed the unit earlier in 2026 in rural South Carolina. Testers found the tracking accuracy to be precise, though the two to three minute update interval posed challenges for fast-moving dogs. Battery performance declined in Lost Mode, where a full charge lasted only two days. The physical size of the unit makes it more suitable for larger dogs.

An active subscription is required to access tracking features. Fi offers discounted rates on the first term of service. A one-year plan costs $99 for the initial year and $189 for subsequent years. These plans function only within the United States, with no satellite coverage available in Alaska.

Amazon is running concurrent promotions on other consumer electronics. The physical copy of Kirby Air Riders for the Nintendo Switch 2 is listed at $48.99, down from its standard $69.99 price. The JLab JBuds Talk USB-C microphone is available for $24.99, a reduction from its typical range of $50 to $100. The device supports four directional modes and records at 96KHz/24-bit.

Lego's Star Wars Grogu set is priced at $103.99 on Amazon, representing a $26 discount. This matches the lowest recorded price for the item. The 1,200-piece kit features Grogu in beskar armor with a detachable satchel. Builders can interchange arms and facial pieces to change expressions, and a built-in lever rotates the figure's head.

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